Joshua Gertzen

Josh Gertzen's TrueCode Blog Although I am a technologist and I like pushing the limits of technology, I try to look at things from a user's perspective as often as possible to make sure that I'm creating value and not just making decisions that would lead to things that I think are cool. End users, as most of us know, just want an application that works well and helps them do something they find important. The technology used to implement the application does not matter to them at all. You get bonus points for going above and beyond that bar with flashy effects and eye candy, but only if you've got your bases covered first. So development managers need to ask themselves at least these two questions before adopting AJAX on a project. First, will you make up for the time invested in adopting a new technology through increased development speed? And second, will AJAX al... (more)

Effective AJAX for Everyone 'Including the Enterprise'

Like the rest of us developers out there, you've probably been captivated by the promises that AJAX and Web 2.0 make. Sure, there's a great deal of hype surrounding any new technology wave, but somehow this feels different. For the first time since the Web application made its debut, there's a real sense that a new paradigm shift is upon us. Now you might be someone who's been pulling off browser magic for quite sometime and to you this latest development may seem obvious, which to a large extent it is. The groundwork for this new era started in the late nineties and developers ... (more)